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In-House Marketing Team vs. Marketing Agency: How do Trinidad and Tobago Businesses Decide Which Is
Today, we will explore the advantages and disadvantages of both in-house marketing teams and marketing agencies, specifically tailored to th
Connective Pros
Nov 10, 20233 min read
23 views
0 comments


Hotels in Grenada with the best social media presence 2023
Nestled in the heart of the Caribbean, the picturesque island of Grenada hosts a variety of pristine beaches, lush landscapes, and a vibrant
Connective Pros
Aug 16, 20233 min read
187 views
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How Caribbean Companies Can Get More Engagement on Stories in 2023
We all know that mastering the art of Instagram Stories is critical to a thriving online presence and engaged audience. Yet, the platform's
Connective Pros
Aug 16, 20233 min read
32 views
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TikTok Ideas for Caribbean Businesses That Don’t Know Where To Start
TikTok can be a powerful platform for promoting small businesses and engaging with potential customers. However, it can often feel intimidat
Connective Pros
Jul 24, 20233 min read
37 views
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Mastering Ad Targeting on Facebook: Tips for Small Businesses (With Examples)
In the era of digital advertising, Facebook offers unparalleled opportunities for small businesses to reach their target audience effectivel
Connective Pros
Jun 17, 20234 min read
32 views
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Restaurants in Barbados with the best Social Media Presence
Social media has emerged as a vital ingredient in every company's marketing strategy, and its significance is amplified for restaurants, par
Connective Pros
Jun 16, 20233 min read
221 views
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Top April Fools’ Post in Trinidad and Tobago 2023
April Fools’ Day is our favourite time on the social media calendar. It's the moment in the year to see marketing teams' creativity shine a
Connective Pros
Apr 9, 20233 min read
1,655 views
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Instagram Engagement Tips for Trinidad and Tobago Businesses: 2023 edition
Are you struggling to get more likes, comments, and followers on Instagram this year? With TikTok's popularity, more competition and lower u
Connective Pros
Apr 3, 20233 min read
193 views
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Tips for T&T Businesses to Increase Engagement on TikTok
TikTok has become one of the most used apps. While businesses have known that video content has the most significant engagement and preferen
Connective Pros
Apr 3, 20233 min read
43 views
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Connective Pros’ Top 3 Coffee Shops with Effective Social Media in TT
Coffee shops in Trinidad and Tobago have grown in popularity in recent years. The industry is growing fast, from franchises like Starbucks
Connective Pros
Apr 3, 20233 min read
877 views
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Social Media ROI: What Metrics T&T Businesses Must Pay Attention To
Social media is one of the very few forms of advertising that can be measured for effectiveness. While there is no exact formula for succes
Connective Pros
Feb 7, 20233 min read
108 views
1 comment


The Pros and Cons of Local Influencers in T&T
Influencers have become a key aspect of local marketing. Their ability to bring awareness, engage with similar audiences and create content
Connective Pros
Jan 31, 20233 min read
24 views
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BeReal: A Social App for Gen Z’s? Should T&T be paying attention?
Most of us feel confident in our Facebook and Instagram strategies. This confidence usually inspires us to dip our toes in TikTok, Google a
Connective Pros
Jan 31, 20233 min read
16 views
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Reel Ideas for SMEs in Trinidad and Tobago
If that question scared you. don't worry, we have some tips for you! For many companies, reels have thrown their social media strategy out
Connective Pros
Nov 17, 20223 min read
41 views
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3 ways to get more Engagement and Views on Stories
Stories are one of the main ways that businesses engage with their audiences online. It is often seen as an easier format to get engagement
Connective Pros
Sep 28, 20223 min read
24 views
2 comments


Negative Response Templates for Businesses in T&T
Negative comments are a common occurrence on social media. In fact, it is the first time in history that people and businesses are...
Connective Pros
Sep 21, 20223 min read
23 views
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Reels or TikTok’s - Which Should T&T Businesses Invest In?
TikTok has become one of the most used social media applications online. Its immersive feed, short and quick content with a personalised us
Connective Pros
Aug 19, 20223 min read
48 views
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Why all T&T Businesses Should have a Google Business Profile
No matter your industry, your customers will always search for your business on Google. A Google Business Profile, formerly known as Googl
Connective Pros
Aug 19, 20223 min read
55 views
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Social Media Checklist for T&T Fashion Brands
Fashion brands are one of the most profitable industries on social media. It has become the predominant avenue for many brands around the wo
Connective Pros
Jul 21, 20223 min read
27 views
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How to Get Out of an Engagement Slump on social media
Changes with Meta, the immense growth of TikTok, and more competition due to the relaxation of covid restrictions are just some factors affe
Connective Pros
Jul 11, 20223 min read
31 views
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